Mastering Sales Negotiations

Mastering Sales Negotiations focuses on the strategic and tactic skills required to plan and execute a successful negotiation in major accounts.  During the program participants:

• Explore the skills required to plan and execute successful negotiations
• Work with sales tools for managing the negotiation process
• Develop a negotiation plan of action for one of their major accounts

The program is not a generic negotiation offering.  Instead it was designed and developed from scratch specifically for sales negotiations.  Participants spend their time exploring the negotiation best practices and tools used by top performing sales people.

Throughout the program the participants explore the practices and techniques required to negotiate in a complex sales environment.  As each new skill set is reviewed the participants immediately apply their insights to one of their major accounts.  Along the way they are exposed to a set of negotiation tools which help transfer plans effectively and efficiently to actions in the field.

In a complex sales environment almost every sales opportunity involves negotiation.  Consequently, it is important to put thought and energy into what it takes to plan and execute a successful negotiation. A well-crafted negotiation strategy helps you to build the customer relationship and optimize profitability.